Eyewear is very personal, and it rests on your skin.
Feel good knowing you're wearing eco-friendly materials, and your purchase helps protect our planet.
PLANTING TREES SAVES LIVES
We're very proud to have partnered with the Eden Reforestation Projects. Their amazing work reduces extreme poverty in five of the world's poorest countries and restores healthy forests by EMPLOYING local villagers to plant millions of trees every year.
The destruction of healthy forest systems causes so many different problems. Trees provide a habitat for animals, purify water sources, control flooding and erosion and help to replenish the soil with nutrients needed for farming. When farmers can’t grow anything their farms fail and they have no option but to move to the overcrowded cities looking for work. Often they have to resort to selling themselves or their families into slavery just to survive.
THE SOLUTION - EMPLOYING LOCALS TO PLANT TREES
We're committed to helping the cause. For every $10 you spend on our eco-friendly sunglasses, eyewear, phone cases or beverage bottles, one tree is planted.
WE'RE SO LUCKY - WE'RE SURROUNDED BY TREES.
We’re incredibly fortunate to be based in one of the most beautiful and environmentally conscious areas of the world – Vancouver, BC, Canada. But not everyone is so lucky, so we're pledging to help plant as many trees as possible in some of the world's poorest countries.